Target Audience Research

My main target audience will be people aged from 11-18, all though it will be aimed at boys and girls; I feel even though I aiming for both boys and girls, girls will be more drawn to it. It will mainly be aimed at this age group as I feel they will be more interested in my video, than other people who are older. Children that are younger might be interested in it and watch it, but I don't think they will mainly aim to watch this type of pop video. I feel that girls will be mainly drawn to this video as its a pop video, and will be more about love, and fighting/travelling for each other. Boys around this age group aren't interested in the themes for this video they are more interested in games, fighting and sports.